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Endangered Animals wins Dezeen x Samsung Out of the Box Competition

A series of animal companions has won Dezeen and Samsung’s contest to create innovative household objects by repurposing cardboard packaging.

Endangered Animals was one of five finalist designs in the Out of the Box competition
Endangered Animals was one of five finalist designs in the Out of the Box competition

 

 
A series of animal companions created by Sarah Willemart and Matthieu Muller has been named the best design in Samsung and Dezeen’s contest to create innovative household objects by repurposing cardboard packaging.

Willemart and Muller beat four other finalists to claim the top prize of $10,000 in the Dezeen x Samsung Out of the Box Competition with their Endangered Animals design.

The contest drew from Samsung‘s Eco-Package concept, which aims to reduce waste by providing customers with a way to repurpose corrugated-cardboard television packaging into new household items.

Second place was awarded to André Cardoso for his The Rider rocking horse, while Revaz Berdzenishvili finished in third place with his stepped storage unit called Kibe.

The other two finalist designs – Abigail Whitelow’s Tessellate modular storage system and Akhil Kumar’s Twist basket – missed out on a place in the top three. However, Kumar’s Twist basket came top in the Instagram public vote.

Endangered Animals design “really stood out”

Willemart and Muller’s Endangered Animals series comprises a polar bear that can be made from an Eco-Package for Samsung’s The Sero television, a black rhinoceros that can be constructed from The Serif TV box and a sea turtle that can be built from The Frame TV packaging.

The animals, which can be used as toys, storage, or decorative household objects, are intended to help teach children about declining biodiversity.

The toys include a polar bear, a black rhino and a sea turtle made from TV packaging
The toys include a polar bear, a black rhino and a sea turtle made from TV packaging

A jury comprising Samsung executives Kangwook Chun, Kyounghoon Kim and Jae Julien, alongside Dezeen’s editor-in-chief Marcus Fairs and assistant editor India Block, selected the design as the winner.

“It was a very difficult choice, but this one stood out,” said Julien, corporate vice president and head of the UX team at Samsung.

“It is simple, easy and really fun to make for the whole family. And, for sure, children will love it.”

Read on >>>> Source: Dezeen Endangered Animals wins Dezeen x Samsung Out of the Box Competition

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